Collaborative pilots aimed at building greater Reach and Relevancy for British Olympic and Paralympic Sport

2024-11-15

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Published date: 15 November 2024

Open opportunity - This means that the contract is currently active, and the buying department is looking for potential suppliers to fulfil the contract.

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Contract summary

Industry

Advertising and marketing services - 79340000

Location of contract

United Kingdom

Value of contract

£530,000 to £650,000

Procurement reference

UKS-25-02

Published date

15 November 2024

Closing date

29 November 2024

Closing time

5pm

Contract start date

8 January 2025

Contract end date

8 January 2027

Contract type

Service contract

Procedure type

Open procedure (above threshold)

What is an open procedure (above threshold)?

Any interested supplier may submit a tender in response to an opportunity notice.

This procedure can be used for procurements above the relevant contract value threshold.

Contract is suitable for SMEs?

Yes

Contract is suitable for VCSEs?

Description

UK Sport have recently undertaken a piece of work to look at the challenges and understand the opportunity to improve the reach and relevancy of the Olympics and Paralympics through a centralised storytelling service that is on during and between Games. This work has provided us with a series of recommendations and an approach to deliver better and more frequent engagement.

Following the recommendations, UK Sport would now like to test the approach through a series of pilots. Therefore, we are looking for a creative agency to support UKS and selected NGBs to provide technical expertise and support to the three pilots, outlined in the tender brief.